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LO STORYTELLING DI ADVexpress: TEMPUR-PEDIC The Bear
Nel video di oggi del nuovo servizio di ADVexpress sullo storytelling nell’audiovisual content, una squisita metafora per raccontare l’importanza di un materasso adeguato.
TEMPUR-PEDIC The Bear
Regia di Mike Mills (The Directors Bureau, Los Angeles)
Inusuale per il suo settore merceologico, una delicata testimonianza di cosa vuol dire vivere in casa con un orso. Il regista Mike Mills (BARNES & NOBLE Read Forever, CISCO Tomorrow Starts Here) dirige due sorelle gemelle in una recitazione di notevole naturalezza.
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DIALOGO
“We used to live with a bear. It was just kind of annoying because we’d always have to go everywhere with it. It was so embarrassing that we just wanted to say ‘Well, go away! Shoo, bear!’ You can’t really tell bears what to do. ‘Oh, my gosh! Get in the front! You drive!’ ‘Even the dog can tell something’s wrong.’ Then one day, it was just gone. We never saw that bear again”… “Hi, girls!” VOICE OVER You are how you sleep. Tempur-Pedic.
Richard Ronan
Regia di Mike Mills (The Directors Bureau, Los Angeles)
Inusuale per il suo settore merceologico, una delicata testimonianza di cosa vuol dire vivere in casa con un orso. Il regista Mike Mills (BARNES & NOBLE Read Forever, CISCO Tomorrow Starts Here) dirige due sorelle gemelle in una recitazione di notevole naturalezza.
Guarda il video. DIALOGO
“We used to live with a bear. It was just kind of annoying because we’d always have to go everywhere with it. It was so embarrassing that we just wanted to say ‘Well, go away! Shoo, bear!’ You can’t really tell bears what to do. ‘Oh, my gosh! Get in the front! You drive!’ ‘Even the dog can tell something’s wrong.’ Then one day, it was just gone. We never saw that bear again”… “Hi, girls!” VOICE OVER You are how you sleep. Tempur-Pedic.
Richard Ronan